ANOTHER ASPECT
Capturing the brand essence of a slow-fashion first-mover
CLIENT
Another Aspect
DELIVERIES
Strategy
PR
Content
Campaigns
WHO
Another Aspect is a Copenhagen-based men’s wear brand. Focused on longevity and high-quality fabrics, the brand draws on Danish design principles and Italian inspiration to create classic and timeless pieces that you can - and want - to wear for years.
INPUT
As Another Aspect was starting to gain more and more attention everywhere from New York to Paris, the brand needed to strengthen and sharpen its brand position in order to fully seize the moment.
We helped them create a strategic direction and concept and then assisted in bringing it to life through film production.
OUTPUT
Together with Another Aspect, we created the concept Down to Earth which captured the essence of the brand. In order to execute the direction, we created the basis of a film series showcasing the brand through the stories of people who match Another Aspect’s DNA.
We assisted with planning and project management as well as producing the first of the films while providing ongoing strategic advising.
CLIENT
Another Aspect
DELIVERIES
Strategic concept creation
Film production
We helped them create a strategic direction and concept and then assisted in bringing it to life through film production.
