Copenhagen Institute
for Futures Studies
Since 2023, we’ve managed PR efforts for The Copenhagen Institute for Futures Studies (yes, that’s futures, plural). We’ve promoted their insights and carved out a space for them in the public debate, while supporting their public affairs strategy in the media.
The Copenhagen Institute for Futures Studies (CIFS) is a non-profit think tank promoting strategic foresight and futures literacy. Meanwhile, they’re working with organizations across the public, private, academic and civic sectors to help them address potential future challenges and opportunities through scenario planning, megatrend analysis and innovation processes.
We started working with CIFS in 2023 when the think tank wanted to expand their media presence, raise awareness about their agenda and become a more significant voice among Danish policymakers.
Our work has resulted in +20 articles in 2024-25 – including everything from a trend piece in Weekendavisen to expert interviews in Financial Times, Jyllands-Posten and Zetland as well as opinion pieces in media like Information, Børsen and Altinget. We’ve weighed in on topics ranging from health and leadership to the future of food and the rights of unborn generations.
Not only has that significantly expanded CIFS’ media presence. It has also made the organization more relevant in the corridors of the Parliament.
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